In a tight labour market, Mabinogi’s Recruitment Videos and Corporate Promo Packages deliver a huge ROI compared to the cost of headhunters and agencies.
When Sovereign Wealth found itself as one of the largest and fastest growing practices in the St. James Place Partnership, they turned to Mabinogi Productions to help them supercharge their recruitment process with a suite of videos to lure new hires.
Instead of handing over 15 -25% of a new hire’s salary to an agency, they instead attracted fantastic, motivated candidates with the help of these 10 videos.
Our mandate from the 3 days of shooting was to produce as many useful pieces of content as possible. The result being:
- Client focused video explaining why Sovereign Wealth is the right Financial Adviser for their portfolio
- Investor focused video, triumphing Sovereign achievements in preparation for a possible public IPO
- Trainee focused video designed to recruit potential new Financial Advisers via the St. James Place Academy
- Trainee focused video giving insight into the life of a Financial Adviser.
- 2 Supporting Videos from Senior Advisers explaining their career path and the rewards of working with Sovereign
- 2 Supporting Videos from Junior Advisers explaining their career path and the rewards of working with Sovereign
- A group video from back office employees describing how lovely it is to work at Sovereign
- Finally a short playful teaser that promotes the ‘Spirit’ and ‘Ethos’ of Sovereign Wealth
This ability to create several different storylines out of a vast collection of interviews (and personalities!) is what sets Mabinogi apart from other ‘videographers’.
Anyone can shoot these days. But not everyone can write, interview and edit material that resonates with several different audiences.
This video below is now the Anchor or Hero Video on their main website : https://sovereign-wealth.co.uk
Find out how Mabinogi can help grow your business with recruitment videos and client testimonials.