TUI – Happily Ever After | Facebook Contest
Part Observational Documentary, Part Live Event, Part Hotel Promotional
There was never a dull moment shooting Tui Thomson’s Family Life 2016 Wedding campaign Happy Ever After.
Shooting at three luxury resorts in the beautiful Mediterranean sounds like a dream. And it was if you forgot it was 40 degrees in the shade! Nonetheless we grabbed our cameras and documented every bit we could. Laughter, joy and even a few tears. The competition was based on the concept of Sky Living TV show Four Weddings.
In addition to profiling each Bride and Groom, our brief also covered GV’s of each Resort Hotel and the finer design details of each wedding (dresses, flowers, colour schemes).
The TUI social media and Family team lead by Emma, Lyndsey and Steph were fantastic to work with and also very educational! By the end of the Summer and countless flights and transfers, I was schooled on the ins and outs of social media. From Unicorns vomiting rainbows (Snapchat for those confused) to Boomerang cocktails (Instagram) there was always a good laugh to take the sting out the long hot days and nights. Greg Woodward the stills photographer was a star.
The highlights of the campaign included:
- 6.5 Million Reach on Facebook
- 500,000 video views
- 100,000 shares
- 30,000 + likes
Hotels we shot promotional videos for were:
The Balcony Hotel – Zante, Greece
The Atlantic Hotel & Resort – Cyprus
Mellieha Bay Resort – Malta
If you have a luxury hotel or wedding venue that you would like profiled, please drop us a line to find out what a professional camera team from Mabinogi Productions can do for you. [email protected]
Also note that we are now airborne and able to provide stunning aerial cinematography of your hotel or wedding venue. Please visit www.drone-op.com for more info and bookings. A few samples of our aerial work for the Retreats Hotel Group in the UK is below.
- Date November 21, 2016
- Tags Commercial, Corporate Promo, Documentary, Facebook, Interviews, Promo